Officially the most viral meme of the year is now in your glass!

If you spend time around teenagers or open TikTok even occasionally, you've definitely come across "67". A hand gesture, a word repeated endlessly, a song playing in the background, and absolutely no logic behind any of it. That's exactly the secret to its success: it doesn't mean anything, and that's precisely why it's everywhere.

"67" started in 2025 and kept dominating the brainrot universe alongside other viral phenomena like Italian Brainrot and its signature AI-generated creatures.

And now it's a soda

The brainrot trend didn't stay in videos. It made its way onto shelves too, in the form of a sparkling soda that takes its name straight from the meme.

It's not just a soda. It's a collectible piece for anyone living the internet culture, with packaging made to stand out on any shelf or desk.

With a pear & kiwi flavor, fresh and as unexpected as the meme itself.

Why try it:

• You're part of the most viral trend right now, not just watching from the sidelines
• A great gift or surprise for anyone living on TikTok
• Collectible design, made to stay on the shelf, not just in the fridge.

"67" might not mean anything. Soda 67 means you're in on it.

You don't need to get it.

You just need to order it from Magic Box.